Geberit North America to Showcase Designer Actuators for Villeroy & Boch Wall-Hung Toilet Concepts at BDNY

17 December 2018

DES PLAINES, Ill.--(BUSINESS WIRE)-- Geberit North America will showcase their designer wall-hung toilet actuators with a diverse range of Villeroy & Boch’s wall-hung toilets at the Boutique Design New York (BDNY) trade fair on November 11-12, 2018 at the Jacob K. Javits Center, Booth 1045. BDNY connects the most inventive manufacturers and the most influential design minds in the hospitality industry for two days of discovery, education, and conversation.

Constantin von Boch, Villeroy & Boch’s Vice President of Sales and Marketing, Bath and Wellness Division, explains that the wall-hung toilet concept is one of three stories being presented to designers at the fair.

“Hospitality designers seek differentiation in their work,” von Boch points out. “As far as bathroom ceramics are concerned, few products accomplish such differentiation as wall-hung toilets. Our wall-hung toilets work perfectly together with the Geberit carriers, allowing for easier cleaning in the bathroom, adjustment of the height of the toilet (between 15” and 19”) and in particular for small bathrooms, a compact footprint of under 22” from the back to the front of the toilet.”

“Our beautiful and functional actuators, an integral part of our system can be a real design statement in a bathroom,” says Ronn Jefferson, product manager for Geberit North America. “We’re excited to be displaying our unique designs with Villeroy & Boch at this important design event.”

Geberit will feature a variety of actuators, including their Sigma21 plate with its timeless beauty in the form of the circle. “The circle is the perfect shape,” Jefferson points out, “and the Sigma21 line includes real stone in natural slate for a stylish, organic look. The buttons (circles) and the body of the actuator are cut from the same piece of slate.”

Yet, what makes the Sigma21 so outstanding in terms of differentiation is that it can be customized to a designer’s choice of material. “Designers can supply material to turn the Sigma21 into a work of truly artistic expression for the bathroom. Very distinct,” Jefferson says.

Jefferson also points out that the Sigma80 will be among the actuators featured in the joint booth with Villeroy & Boch (Booth #1045). “This is our award-winning, touchless actuator in black or mirrored glass finishes,” he says. “The LED color can be changed to match the designer’s décor, or simply your mood. It can even be set for an automatic flush that activates when the user walks away.”

In addition to their wall-hung toilets, Villeroy & Boch will present two other stories at their booth: a display of their very successful Architecture and Loop & Friends washbasins and a full bathroom display of their brand-new, premium Antheus bathroom collection. “This Villeroy & Boch suite gives designers an opportunity to make a strong statement.” Von Boch emphasizes, “The Antheus collection combines proprietary materials like our exclusive TitanCeram ceramic material and high-end materials, like Carrara Marble.” Tradition, quality, and authenticity are the classic Villeroy & Boch attributes, giving designers support and guidance. In the 270-year company history, Villeroy & Boch’s innovations have always given decisive impulses for both the brand and the hospitality market.”

To register for BDNY at no cost, go to https://www.xpressreg.net/register/bdny1118/landing.asp and enter the Unique Promo Code Villeroy986 during registration.

To learn more about BDNY, go to https://www.bdny.com/.

To download a zipped, high-resolution image of the Villeroy & Boch logo, go to: www.interlinegroup.com/pressroom/Geberit/VBLogo.zip

To download a graphic displaying the Geberit actuator options, go to: www.interlinegroup.com/pressroom/Geberit/Geberit-Actuators.zip

Caption for actuator graphic: Geberit North America will showcase their designer wall-hung toilet actuators with a diverse range of Villeroy & Boch’s wall-hung toilets at the Boutique Design New York (BDNY) trade fair on November 11-12, 2018 at the Jacob K. Javits Center, Booth #1045.

To learn more about Geberit North America and its products, please contact your Geberit sales representative, call 800-566-2100 or visit geberit.us.

The Geberit Group is an integrated, global company and European leader in the field of sanitary products, headquartered in Switzerland. Geberit maintains a strong local presence on most continents, including North America, providing concealed systems for wall-hung and floor-mounted toilets and fixtures. Geberit systems improve the look of any bathroom by hiding unsightly plumbing hardware. Replacing a standard toilet with the Geberit system results in more usable space, improved hygiene and better accessibility. The unique dual-flush valve saves water and is practically maintenance free. Geberit also offers cable-controlled bath waste and overflows in a variety of designer finishes. Critical working parts are outside the waterway, ensuring years of trouble-free operation. With 35 production facilities and more than 12,000 employees in 49 countries, Geberit generated net sales of CHF 2.9 billion in 2017. Geberit shares are listed on the SIX Swiss Exchange; since 2012, the Geberit share has been included in the SMI (Swiss Market Index).

Villeroy & Boch

Villeroy & Boch is one of the world's leading premium brands for ceramic products. The family business, which was founded in 1748 and is headquartered in Mettlach/Germany, stands for innovation, tradition and exceptional style. As a renowned lifestyle brand, Villeroy & Boch offers products from the sectors Bathroom and Wellness and Tableware, and is active in 125 countries.

About BDNY: BDNY is presented and produced by Boutique Design and Hospitality Media Group LLC (HMG), in partnership with the American Hotel & Lodging Assn. (AH&LA), the Hotel Assn. of New York City (HANYC), and the New York State Hospitality and Tourism Assn. (NYSH&TA); and in association with the Asian American Hotel Owners Assn. (AAHOA), the Audiovisual and Integrated Experience Assn. (AVIXA), the Boutique & Lifestyle Lodging Assn. (BLLA), the Hospitality Industry Network (NEWH), the International Society of Hospitality Consultants (ISHC), and the International Society of Hospitality Purchasers (ISHP).

For additional information, contact Geberit North America at 2100 South Clearwater Drive, Des Plaines, Illinois 60018, or call 800-566-2100. You can also visit Geberit North America at geberit.us.